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# **Eyeota** (eyeota.net)
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> “Eyeota… operates an online data marketplace and related service to enable our partners and customers such as publishers and advertisers, to deliver targeted and relevant content to their users.” – [Source](http://www.eyeota.com/privacy-policy/)
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## Ethical design violations

(Learn more about [Ethical Design](https://ind.ie/ethical-design).)

  * Tracker
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  * Web bug
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<!-- Other ethical design violation badges go here. Valid ones are:
  * Aggressive
  * Doorslam
  * Clickbait
  * Fingerprint
-->

## Block rule

<!--
	The original block rule is automatically generated by Better Inspector.
	If you want to edit it, you may. The Inspector will not touch your edits
	in future passes.
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**Block domain** eyeota.net

```mson
- trigger:
	- url-filter: eyeota.net
	- load-type: third-party
- action:
	- type: block
```

## Prevalence

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**Moderate:** found on 0.8% of surveyed sites (37 instances observed).
<!-- /prevalence -->

## Notes
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  * “Our services include the collection and use of anonymous demographic and customer preferences via customer’s and partner’s websites.” [Source](http://www.eyeota.com)
  * “Data is more than just a random pool of anonymous profiles. At Eyeota, we focus on the humans behind the data.” [Source](http://www.eyeota.com)
  * “We use online technologies such as ‘cookies’, ‘pixel tags’ and server-to-server connections with our partners…” [Source](http://www.eyeota.com/privacy-policy/)
  * “By bringing your offline data online, you can tap into a booming market with robust demand for reliable, high quality data. Eyeota makes your data actionable by matching it to online profiles and enabling digital marketers to target campaigns with it.” [Source](http://www.eyeota.com/what-we-do/data-suppliers/)