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# **Eyeota** (eyeota.net)
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> “Eyeota… operates an online data marketplace and related service to enable our partners and customers such as publishers and advertisers, to deliver targeted and relevant content to their users.” – [Source](http://www.eyeota.com/privacy-policy/)
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## Ethical design violations

(Learn more about [Ethical Design](https://ind.ie/ethical-design).)

  * Tracker
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  * Web bug
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## Block rule

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**Block domain** eyeota.net

```mson
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eyeota.net
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## Prevalence

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**Moderate:** found on 0.8% of surveyed sites (39 instances observed).
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## Notes
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  * “Our services include the collection and use of anonymous demographic and customer preferences via customer’s and partner’s websites.” [Source](http://www.eyeota.com)
  * “Data is more than just a random pool of anonymous profiles. At Eyeota, we focus on the humans behind the data.” [Source](http://www.eyeota.com)
  * “We use online technologies such as ‘cookies’, ‘pixel tags’ and server-to-server connections with our partners…” [Source](http://www.eyeota.com/privacy-policy/)
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  * “By bringing your offline data online, you can tap into a booming market with robust demand for reliable, high quality data. Eyeota makes your data actionable by matching it to online profiles and enabling digital marketers to target campaigns with it.” [Source](http://www.eyeota.com/what-we-do/data-suppliers/)