Ind.ie is now Small Technology Foundation.
index.md 2.2 KB
Newer Older
1
# **Eyereturn Marketing** (eyereturn.com)
2

3
> “Eyereturn serves advertisements on behalf of hundreds of third party advertisers across numerous publisher websites and mobile applications.” – [Source](http://eyereturnmarketing.com/privacy/)
4 5 6 7 8

## Ethical design violations

(Learn more about [Ethical Design](https://ind.ie/ethical-design).)

9
  * (Tracker)
10 11

<!-- Other ethical design violation badges go here. Valid ones are:
12 13 14 15 16
  * (Aggressive)
  * (Doorslam)
  * (Clickbait)
  * (Fingerprint)
  * (Web bug)
17 18 19 20 21 22 23 24 25 26 27 28 29
-->

## Block rule

<!--
	The original block rule is automatically generated by Better Inspector.
	If you want to edit it, you may. The Inspector will not touch your edits
	in future passes.
-->

**Block domain** eyereturn.com

```mson
30
eyereturn.com
31 32 33 34 35
```

## Prevalence

<!-- prevalence -->
36
**Moderate:** found on 0.3% of surveyed sites (24 instances observed).
37 38 39 40
<!-- /prevalence -->

## Notes

41 42 43
  ***Behavioral reporting:** Tracks the most behavioral attributes of your core audience funnel” [Source](http://eyereturnmarketing.com/platform/adserving/)
  ***Site tags**, also commonly known as pixels or beacons, are used to help web publishers understand how visitors interact with their websites and their advertising campaigns. Site tags are transparent, and maybe HTML image tags, iframe tags, or JavaScript tags that are installed on a site. The use of these tags allows a website to measure the actions of the device loading the page that contains the tag.” [Source](http://eyereturnmarketing.com/privacy/)
  ***Statistical IDs** are created via an algorithm using non-personally identifiable and pseudonymous information about a computer or device. The information used may include the operating system, user-agent string, Web browser, approximate location, installed fonts, and similar information. This information makes your computer or device distinct enough for our systems to determine within a reasonable probability that they are encountering the same computer or device.” [Source](http://eyereturnmarketing.com/privacy/)
44
  * **Health-related segments created:** “Beauty, Vitamins & Health, Diet & Fitness, Self Help & Wellness, Health and Fitness Enthusiast” [Source](http://eyereturnmarketing.com/sensitive/)