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# **Google Analytics** by Google (google-analytics.com)
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> “Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.” – [Source](https://en.wikipedia.org/wiki/Google_Analytics)
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## Ethical design violations

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(Learn more about [Ethical Design](https://ind.ie/ethical-design).)

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  * (Tracker)
  * (Web bug)

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  * (Aggressive)
  * (Doorslam)
  * (Clickbait)
  * (Fingerprint)
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## Block rule

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	The original block rule is automatically generated by Better Inspector.
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**Block domain** google-analytics.com

```mson
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google-analytics.com
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```

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## Prevalence
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<!-- prevalence -->
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**Pandemic:** found on 64.1% of surveyed sites (4656 instances observed).
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<!-- /prevalence -->
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## Notes
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  * “We use information collected from cookies and other technologies, like pixel tags” [Source](https://www.google.com/intl/en/policies/privacy/)
  * “Our Privacy Policy applies to all of the services offered by Google Inc. and its affiliates, including YouTube, services Google provides on Android devices, and services offered on other sites (such as our advertising services), but excludes services that have separate privacy policies that do not incorporate this Privacy Policy.” [Source](https://www.google.com/intl/en/policies/privacy/)
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  * “The Google privacy policy & principles describes how we treat personal information when you use Google's products and services, including Google Analytics.” [Source](https://support.google.com/analytics/answer/6004245?hl=en)